Listen Up! Lessons From Outside the Bubble

​Climate communications has a communications problem.

​Too often, the climate community tries to reinvent the wheel when it comes to how we connect with people. We think our issue is uniquely difficult, requiring a uniquely new approach. But rather than starting from scratch, what if we took a page out of someone else’s book? And what if talking about health is one of the best ways to reach people on climate?

​This interactive session hosted by Wellcome x TED Countdown x Conspirators brings together communicators beyond the climate bubble who’ve mastered making complicated issues – politics, identity, mental health – resonate. Together, we’ll examine climate and health storytelling from the outside in. What makes people care? Where are we going wrong? Why can certain voices connect where traditional climate messaging can’t?

​Through personal stories, shared expertise, and live audience participation, we'll explore how trust, attention, and cultural fluency shape engagement today.

​Speakers include:

• ​Gemma Styles

• ​Dr Karan Rajan

• ​Dr Kate Biberdorf

• ​Sarah Stein Lubrano

• ​Sophie Duker

​Brought to you by Solutions House, funded by Wellcome.